Anja van den Berg

About Me

Anja is well-versed in creating ROI-driven content to convert audiences. She boasts 16 years of experience in the corporate communication field, working with a diverse range of clients and featuring various communication projects across digital and analogue platforms. Anja wears many hats in the business communication sphere and holds an advanced degree in strategic corporate communication and a degree in psychology. It's a killer combination to, firstly, get inside the minds of the target audience and, secondly, grab their attention and mobilise them to action.

Behind the scenes, she studies the brand, analyses the audience, envisages the visual design, composes campaigns, and sets measurable objectives. Where the rubber meets the road, Anja is a copywriter, social media manager (organic and paid), digital marketer and business communication strategist.

She's the go-to corporate communication specialist for an assorted rundown of clients, including a professional training and coaching agency, an industrial psychologist firm, an insurance representative body, graphic design companies, several marketing agencies and a trade union. On the business foreground, she's advised and supported department managers, non-profit organisations, start-ups, business owners and an ultramarathon race director.

Anja's skills include | Building communication strategies to meet business objectives | Digital marketing | Digital copywriting | Copywriting for print | Video script writing | Narrative content development |Content strategy building | Social media management | Adapting content for different audiences |Building creative concepts according to themes and briefs | Structural editing & proofreading | Creating corporate identity, persona, and tone of voice | Managing diverse and multiple projects | Photography